The Colbert Report premiered in October 2005 satirizing the cult of personality that recent cable news commentators sought to exploit. Stephen Colbert (b. 1964), who first crafted his self-described “well-intentioned, poorly informed, high-status idiot” persona on The Daily Show with Jon Stewart, stayed in character to satirize President George W. Bush (b. 1946) and the media at the 2006 White House Correspondents’ Association dinner. Colbert’s own “Colbert Nation” cult expanded with the publication of his 2007 bestseller.