Adlai Stevenson, Jr., (1900–1965) ran as a Democrat in 1952. This campaign song cover united all elements of middle-class America: the farmer, the businessman, and the blue-collar worker, who reveled in the prosperity won during the administration of Harry S Truman. As the lyrics proclaimed, the farmer had money, the workman drove a coupe, and the businessman could “sleep at night.” A vote for the Republicans would threaten a solid economy. “Don’t let ‘em take it away!” the song urged.
As a child in Texas, Dwight D. Eisenhower (1890–1969) was called “Ike.” This nickname followed him through his military career and inspired one of the most memorable campaign slogans of the twentieth century: “I Like Ike.” Voters in 1952 sported this saying on buttons and saw it everywhere on campaign posters. Irving Berlin turned it into a campaign song. Variations appeared, of course, including this piece which made the slogan more inclusive: “We like Ike.”
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